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Facebook & Instagram Messenger Integration for Odoo

Answer Messenger and Instagram DMs from Odoo Discuss, for any number of pages
November 20, 2025 by
Rafiur Rahman Rafit
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Facebook & Instagram Messenger Integration (Meta Connect Pro) puts your Facebook Page and Instagram business inbox inside Odoo Discuss. Your team reads and replies to customer messages, including photos, voice notes and files, without switching apps, and conversations can be assigned to agents automatically. I built it with MD Rajibul Islam at Dot BD Solutions.

At a glance

ModuleFacebook & Instagram Messenger Integration
Odoo version19 (15 to 18 also available)
UsesMeta Graph API (official)
PublisherDot BD Solutions Limited
DevelopersMD Rajibul Islam and Rafiur Rahman Rafit

What it does

  • Facebook Messenger and Instagram Direct in one Odoo Discuss inbox.
  • Unlimited Facebook Pages and Instagram business accounts, each with its own token and settings.
  • Text, images, videos, GIFs, voice notes and file attachments both ways.
  • Asynchronous queue with automatic retries, built to handle over 1,000 messages a minute during ad campaigns.
  • Automatic assignment: round-robin, least busy, random or manual.
Messenger conversation inside Odoo
Messenger conversation inside Odoo

Who it is for

Shops and service businesses that get most of their leads from Facebook and Instagram ads, and agencies that handle several brands' pages. Keeping chats in Odoo means the conversation sits next to the customer's orders and CRM history.

Setup overview

  1. Create a Meta app at developers.facebook.com and link your business profile.
  2. Add Messenger and Instagram to the app and configure the webhooks.
  3. Connect each Page in Odoo with its page token.
  4. Start replying from Odoo Discuss.
Unified inbox in Odoo Discuss
Unified inbox in Odoo Discuss

Frequently asked questions

Do customers see anything different?

No. They chat with your Page in Messenger or Instagram as usual; your replies come from Odoo.

Can several agents share the inbox?

Yes. Conversations can be assigned automatically and reassigned manually.

Want your Facebook and Instagram chats in Odoo?

The Meta app setup has many steps. I can do it with you over a call.

Rafiur Rahman Rafit

Rafiur Rahman Rafit

Odoo Technical & Functional Consultant, Dot BD Solutions Limited, Dhaka

I implement Odoo for manufacturing, healthcare, real estate and trading companies and have published 25+ apps on the Odoo Apps Store, bought in 45+ countries. Updated October 2026.

Rafiur Rahman Rafit November 20, 2025
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